News & Events

02/15/17 02.15.17:

PRIME BOTTLE FEATURED IN ESTÉE LAUDER’S 2017 RESEARCH & INNOVATION AWARD

New York City, NY—January 2017—On January 4, 2017, Marie Claire announced Estée Lauder as the winner of the highly esteemed Research and Innovation award for several of its most leading-edge products including the brand’s Revitalizing Supreme + Global Anti-Aging Wake Up Balm packaged in Fusion’s Prime airless bottle.

The project first came about in 2016 when Estee Lauder selected Fusion’s Prime bottle for the brand’s new skincare product. The contemporary bottle features a sleek, double-walled design with a custom flat actuator to create a modernized look and feel. Adding to its aesthetic appeal, the package decoration shines with a translucent injected outer bottle and matching cap. This is complimented with a matte UV metalized silver inner bottle, that when combined with the outer bottle, gives the metallization a champagne-like color appearance.

Prime features Fusion’s proven airless pump technology that delivers quicker strokes to prime and near 100% product evacuation in an air-tight chamber to preserve and protect sensitive formulas from outside contaminants.

One of Fusion’s more diverse collections, Prime is available in a standard 37 mm, mid-range 42 mm, or Prime Jumbo 48 mm diameter. Offering capacities ranging from 15 ml to 100 ml, the Prime collection provides high-performance packaging solutions for everything from lightweight serums to creamier masks and moisturizers. For more information, please visit www.FusionPKG.com.

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