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Too Faced launches new Dew You Foundation in playfully pink airless tube
LOS ANGELES (September 2018) — Beauty brand Too Faced worked closely with Fusion Packaging in launching the new Dew You Fresh Glow Foundation in a playfully pink airless tube. The brand selected a 40 ml Pure Airless Tube for the cucumber and watermelon infused formula.
Too Faced’s colorful design for the sleek Pure Airless Tube included five colors to give it a youthful, fun appearance. In addition to the pink airless tube, the rest of the artwork features fruity imagery and gold hot stamp accents. It’s topped with a Pantone-matched pink actuator as well as a gold injected overcap and collar with custom gold UV metallization. The collar also features a custom embossed Too Faced logo.
The Pure Airless Tube is part of Fusion’s collection of highly customizable airless tubes. Moreover, these tubes utilize the same pump engine technology as Fusion’s airless bottles. Fusion pairs the five-layer EVOH tube with an array of our airless pump profiles. Fusion’s Pure, Fresh, Poise and Tru pumps are unique and timeless in design. In addition, the airless tubes allow for quicker strokes to prime, precision dosing and near 100% product evacuation—in a less expensive format.
The Pure Airless Tube is available in a range of sizes from 15 to 70 ml. For more information, please visit fusionpkg.com.
About Fusion Packaging
Fusion Packaging is a total beauty solutions provider. Our ability to perfectly combine our design and engineering expertise with consumer trend insights and an insider understanding of the relationship between product and package is the top-shelf recipe for our innovative solutions. We offer a complete range of skincare and cosmetics packaging, as well as custom package development and turnkey product solutions. Our attention to detail and commitment to excellence have made us an indispensable partner to leading beauty brands, such as Estée Lauder, Mary Kay, Tarte, Avon, Urban Decay and Murad. Find out more about our award-winning beauty products that outshine and outperform at fusionpkg.com.